Trends

By the Numbers: Vuvuzela!

A loud, grating drone. A constant high-pitched sound making you feel like you’re in a giant beehive. Annoying. Deafening. Throbbing. If you’ve watched so much as five minutes’ worth of a World Cup 2010 game, you know we’re talking about what has easily become the Championship’s signature sound: the vuvuzela.

To say that the vuvuzela is currently one of the world’s most listened-to “musical instruments” (some would say “noise maker” is a more appropriate term here) is hardly an exaggeration. Vuvuzela sales have skyrocketed, though vuvuzela manufacturers say they have yet to see a true economic benefit because of their incredibly thin margins. We give you these numbers, along with some interesting vuvuzela facts, in our latest infographic.